Burson Cohn & Wolfe acquires Hirshorn-Zuckerman Design Group in the US

wppWPP’s wholly owned global operating company, Burson Cohn & Wolfe, has acquired Hirshorn-Zuckerman Design Group, Inc. (HZ), a branding, content and design agency, in the USA.

HZ’s revenues were almost US$23.5 million for the year ended December 31, 2017. Clients include Hilton Worldwide, Salesforce and Tishman Speyer’s Rockefeller Center. The agency employs nearly 200 people and is based in Rockville, MD, with offices in Baltimore, Los Angeles, New York City and Washington, DC. It was founded in 1987.

HZ’s offerings include a full spectrum of multichannel digital design and development, mobile activation, social media, brand and identity creation, content, film and video production, search marketing (SEO/SEM), data and analytics and integrated media solutions. Its client base spans the consumer, hospitality, food and beverage, education, B2B, real estate, sports and entertainment and technology industries.

BCW is part of WPP’s Public Relations & Public Affairs group.

UK, London & USA, Rockville, MD

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Porta Communications acquires PPS Group

porta-logoPorta Communications PLC, the AIM listed marketing and communications group, has acquired PPS Group Limited for £6,161,270.  PPS is an independent consultancy specialising in reputation management, community engagement and political consensus building, advising on projects such as complex property, infrastructure and energy developments.

The business will operate as Newgate PPS and will become Porta’s public affairs arm, managed by Stephen Byfield. The Group’s existing, smaller public affairs division within Newgate Communications will be integrated into Newgate PPS.

PPS employs 45 staff operating from offices in London, Manchester, Bristol, Edinburgh, Aberdeen and Cardiff.  In the year ended 30 April 2014, PPS’s fee income was £4,647,299 with profits before tax of £706,277; the balance sheet showed current assets of £2.67m and net current assets of £1.6m.  PPS has cash at bank on completion of £1.6m.

The total consideration comprises £2,930,635 in cash and £850,000 in loan notes with the balance of £2,380,635 satisfied by the issue of 23,806,350 ordinary £0.10 Porta shares at 10p each.  The loan notes totaling £0.85m nominal value carry a coupon of 6 per cent and are redeemable 12 months from date of issue for cash.  The consideration shares are subject to a lock-in agreement which provides for a 24 months lock-in period with a further 12 months orderly market period. 

Commenting on the acquisition, Porta Chief Executive David Wright, said: “This acquisition is in line with Porta’s strategy of building critical mass across the marketing communications mix.  PPS is a very successful, professionally run company that will bring a new area of expertise to the Group and is complementary to our existing specialist public affairs offering.  PPS’s strength in the regions and Scotland will also enable the Group to capitalise fully on the opportunities created by the devolution of powers to those areas.”

UK, London

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