WPP Digital has acquired a majority stake in Acceleration Holdings Ltd in Guernsey and Acceleration eMarketing (Pty) Limited in South Africa, the holding companies of Acceleration, a marketing technology solutions group.
Founded in 1999, Acceleration has offices in Buenos Aires, Cape Town, Dubai, Johannesburg, London and New York and and employs 148 marketing technologists. Acceleration helps its clients architect, implement and orchestrate digital marketing and publishing technologies to enhance their digital business initiatives. Acceleration’s clients include Celebrity Cruises, The Economist, South African Tourism and UEFA.
Acceleration’s combined audited revenues for the year ended 31 December 2011 were US$16.8 million, with gross assets of US$7.1 million as at the same date.
UK, London & South Africa, Cape Town & Guernsey
Related articles:
- Millward Brown to acquire consumer insight company, Cadem Advertising, in Chile Posted on July 23, 2012
- Kantar completes the acquisition of a majority stake in Press Index S.A. in France Posted on July 17, 2012
- JWT acquires majority stake in digital agency, Activeark Oy in Finland Posted on July 17, 2012
- Ogilvy & Mather acquires majority stake in Foster, a digital agency in Brazil Posted on July 17, 2012
- Kantar to acquire a majority stake in Press Index S.A. in France Posted on July 6, 2012
- GroupM, WPP’s global media investment management arm, to acquire Alchemedia Posted on July 2, 2012
- Burson-Marsteller to acquire i&e SAS Posted on June 25, 2012
- WPP to acquire AKQA Posted on June 20, 2012
- WPP plc to acquire 87% of Press Index S.A posted on June 14, 2012
- Ogilvy & Mather acquires stake in Istropolitana Group posted on June 18, 2012
- JWT to acquire majority stake in Hungama Digital Services in India Posted on June 13, 2012
- KBM Group to acquire a majority stake in digital data agency Predictys SAS Posted on May 29, 2012
- Ogilvy & Mather to acquire a stake in Today Advertising in Myanmar posted on May 21, 2012
- WPP’s Possible Worldwide acquires Grape LLC in Russia Posted on May 18, 2012
- WPP’s Penn Schoen Berland acquires First Movies International Posted on April 19, 2012
- WPP Digital invests in mySupermarket Posted on April 19, 2012
- WPP acquires EffectiveUI Posted on April 16, 2012
- WPP acquires stake in multinational retail marketing agency, Barrows Posted on April 16, 2012
- WPP to acquire Carnation Internet Tanácsadó Zrt in Hungary Posted on April 16, 2012
- WPP acquires Crowdverb, an advocacy firm in the US Posted on April 16, 2012
- WPP’s Kantar Retail to acquire minority interest in retail consultancy GME in the UAE Posted on April 16, 2012
- JWT to acquires stake in digital agency, Converge Technologies in Pakistan Posted on March 20, 2012
- 24/7 Real Media acquires digital video advertising company Panache Posted on December 6, 2011
- Possible Worldwide Acquires Brazilian Digital Agency Grïngo posted on June 3, 2011
- WPP Acquires a Majority Stake in F.biz, the Largest Independent Digital Agency in Brazil Posted on June 3, 2011
- WPP acquires Who Digital in Vietnam Posted on March 23, 2011
- WPP Digital acquires Blue State Digital Posted on December 30, 2010
- WPP acquires Marketing Direct Posted on December 9, 2010
- WPP acquires consumer and business transaction data firm I-Behavior Posted on November 10, 2010
- ghg acquires Geoff Howe Marketing Communications Posted on August 29, 2010
- WPP Digital takes stake in digital advertising measurement firm in China Posted on August 13, 2010