WPP acquires app creator Bottle Rocket

wppWPP is to acquire Bottle Rocket, a company that creates iPhone, iPad and Android apps for leading brands. The agency will work horizontally with other operating companies across WPP. The terms of the deal were not disclosed.

bottle rocketFounded in 2008, Bottle Rocket’s unaudited revenue for the previous twelve months ended September 2013 was US $17 million. Clients include NPR, Scripps Networks, ABC News, National Geographic and NBC Universal. Based in Dallas, Texas, the company has grown from about 45 employees in 2011 to 170 today.

UK, London & USA, Dallas, TX

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