JWT acquires majority stake in search engine marketing specialist Blinks in Brazil

WPP’s wholly-owned operating company JWT, the global marketing communications agency, has acquired a majority stake of Mídia 123 Serviços de Publicidade Via Internet Ltda. (“Blinks”), a leading search engine marketing agency in Brazil.

Blinks’ unaudited revenues for the year ended 31 December 2013 were approximately R$11.2 million with gross assets of approximately R$3.3 million at the same date. Clients include Bom Negócio, CVC, Netfarma, Staples, BB Box, Giuliana, and Sem Parar. Founded in 2009, the company employs 81 people and is based in São Paulo.

UK, London & São Paulo, Brazil

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