Hearst UK acquires wellbeing events and watch brands from Telegraph Media Group

Hearst UKPublisher Hearst UK has agreed a deal with Telegraph Events to acquire Be:FIT, the UK’s largest and leading fitness and wellbeing festival for women, Salon QP, the UK’s premier luxury watch fair and QP Magazine, the UK’s leading luxury watch magazine. The deal is part of Hearst UK’s strategic commitment to grow and diversify revenues. The terms of the transaction were not disclosed.

Be:FIT, Salon QP and QP Magazine will join a portfolio of brands and events targeting consumers interested in luxury and health & wellness from titles such as Women’s Health, Men’s Health, Esquire, Harper’s Bazaar and ELLE to events such as Esquire Townhouse, Cosmopolitan Self Made and Country Living Fairs.

Victoria Archbold, Managing Director of Events and Sponsorship at Hearst Live, said: “This deal plays to the strengths of our brands and is a perfect fit for our publishing and events business. We are seeing unprecedented growth in experiential events – our attendance levels doubled last year primarily because our consumers are so engaged in our brands and those we choose to work with. From a commercial perspective, we have created successful collaborations with a number of like-minded brands that have delivered a great return on investment. Expanding our events portfolio will enable us to create more of these brand partnership platforms.”

UK, London

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The Social Chain Group acquires The Football Republic from FremantleMedia

Social Chain GroupSocial media marketing agency and media publishing house The Social Chain Group has acquired a network of sport social media channels, The Football Republic, from FremantleMedia. The deal will see TFR’s brands such as The Full Time Devils become a part of Media Chain – The Social Chain Group’s social media publishing house. The terms of the transaction were not disclosed.

The acquisition will increase Media Chain’s sport network reach by more than 2.5 million, taking the company’s global sport network to over 17 million followers, adding to its SPORF network. Launched in 2015 by Shotglass Media, the digital arm of FremantleMedia UK, TFR has built a large fan base with three million followers across Facebook, Twitter, YouTube and Instagram.

Kat Hebden, managing director at Shotglass Media, said, “We launched The Football Republic because we saw a gap in the market for football entertainment content that served a young, digitally savvy audience. We believe Media Chain will provide a great home for these communities to continue to flourish.”

UK, Manchester & London

Nextmedia acquires The Women’s Game website

NextmediaThe Australian publishing company Nextmedia, part of the Forum Media Group, has acquired the female sports coverage website The Women’s Game. The terms of the deal were not disclosed.

Originally, the site was largely focused on football, but after its relaunch on 1 February 2018, will cover Australian women’s sport across multiple disciplines including football, netball, cricket, AFL and rugby. The target market for The Women’s Game is active players and young athletes who are looking to participate in the professional leagues of women’s sports. It was started by legal professional and football fan Ann Odong in 2008, when she found there was lack of coverage in mainstream media about the W-League and Matildas.

Kevin Airs, digital head of sports at Nextmedia, said, “There has been a huge rise in the professionalisation of women’s team sport, which has corresponded with an equal increase in the standard played, generating far more interest among fans and inspiring more people to get involved themselves. We want to be a part of that and be part of raising the profile of women’s sport, as well as the standard of reporting it.”

Australia, St Leonard’s, NSW & Brisbane, QL

Perform acquires Dutch football site Voetbalzone.nl

performDigital sports rights business, Perform Group plc,  has acquired Voetbalzone.nl.

Voetbalzone is an independent sports site in the Netherlands. The acquisition will be for an initial voetbalzoneconsideration of €2.0m with an additional contingent consideration of up to €10.5m payable based on the EBITDA of Voetbalzone for the years to 31 December 2013, 2014 and 2015.

Voetbalzone covers all the news from the world of football and is the number one independent sports site in the Netherlands attracting an average of 2m unique users per month, and ranked as the 6th largest sport site on comScore.

Oliver Slipper, joint CEO of Perform commented: “We are delighted to have announced the acquisition of Voetbalzone. The Dutch market is extremely exciting and one of the leading media markets in Europe and this acquisition really positions us a strong player here. We have set out a growth strategy focused on augmenting Perform’s strong organic growth with selective acquisitions including ‘local champions’ and today’s announcement is an excellent example of us executing this strategy.”

Perform Group also announced full year results today with revenue growth of 47% and adjusted EBITDA growth of 103% – full details.

Perform Group recent acquisitions:

  • Acquisition of RunningBall, a leading real-time data provider in May for total cash and equity consideration of €120 million.  Post acquisition integration complete and new product development progressing well.
  • Acquisition of 51% of Mackolik in June, Turkey’s leading digital sports business for £14.5 million (with a further £1.0 million payable in 2013 due to the above expected performance of the business in 2012).  Remaining 49% to be acquired in 2016.

UK, Feltham & The Netherlands

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