American Media acquires celebrity and kids group titles from Bauer Media USA

American Media IncAmerican Media, Inc., has agreed to purchase the celebrity group and the teenage and kids group of Bauer Media USA. Details of the transaction were not disclosed but it is expected to close on or about July 1, 2018. With this agreement, AMI will take ownership of the complementary print and digital properties for the 13 brands within these two groups. Titles such as In Touch, Life & Style, Closer, J-14 and Teen Boss will round out AMI’s current portfolio.

AMI owns and operates the leading print and digital celebrity and active lifestyle media brands in the United States. AMI’s titles include Us Weekly, OK!, Star, Men’s Journal, Muscle & Fitness, Mr. Olympia Contest, National Enquirer and other celebrity titles. AMI also manages nine different digital sites including Usmagazine.com, OKmagazine.com, RadarOnline.com, MensJournal.com, MuscleandFitness.com and other digital and social properties. AMI’s magazines have a combined total circulation of 5.3+ million and reach more than 51 million men and women each month. AMI’s digital properties reach approximately 60 million unique visitors monthly.

Chairman and CEO David J. Pecker, said, “It gives me great pleasure to announce this acquisition which provides AMI with an extraordinary opportunity to further build upon the success of our entertainment group. AMI has built an award-winning portfolio of celebrity brands second to none in the industry. Our leadership team will remain focused on growth, innovation and continued disruption with today’s changes designed to further reinforce our leading position in the publishing industry and foster remarkable storytelling across all of our brands and platforms.”

USA, New York, NY & Englewood Cliffs, NJ

Bauer Media acquires three homes titles from News Corp

Bauer Media GroupThe Bauer Media Group has acquired magazines Inside Out and Country Style and Homes website HomeLife.com.au from News Corp. The terms of the transaction were not disclosed.

The titles join Bauer’s existing suite of Homes magazines, which are Real Living, Australian House and Garden and Belle. These offerings are complemented by the publisher’s Homes to Love digital platform for this category.

The general manager for publishing at Bauer Media, Fiorella Di Santo, said, “We’re thrilled to bring Inside Out, Country Style and HomeLife.com.au to Bauer. Although we already have a strong position in the Homes category, this acquisition is a natural fit for us in terms of further deepening our category specialisation. We will now be part of the entire customer Homes journey, no matter what budget, geographical area or aesthetic.

Bauer CEO Paul Dykzeul said, “We are extremely pleased to announce this news as it’s a key milestone in delivering against our core strategic priorities, our strategic business growth and our commitment to invest in deep category specialisation. It is the first acquisition for Bauer in Australia since we bought beautyheaven in 2015, and it signifies our position of leadership as subject matter experts in this category.”

Germany, Hamburg & USA, New York, NY

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Bauer Media buys Beautyheaven Group

bauer mediaBauer Media has acquired the Beautyheaven Group which comprises of Beautydirectory, BeautyHeaven and the recently launched Homeheaven. The terms of the deal were not disclosed.

David Goodchild, CEO of Bauer Media Australia and NZ, said: “The acquisition of this market leading online business supports our strategy to be the No. 1 digital destination for Australian women. With Bauer Media already No.1 in print we see many opportunities to leverage our existing assets, experience and resources to add considerable value and scale to these growing digital businesses. The beautydirectory, beautyheaven and homeheaven teams have created highly impressive products and I look forward to working with them to take the business even further.

beauty heavenThe Beautyheaven Group’s web, mobile and social media platforms host product information, industry news, reviews, expert tips and advice, shopping directories, advertising and sampling opportunities.

The Beautyheaven Group will continue to operate as is, with founder Jackie Maxted reporting directly to Goodchild.

The beautyheaven Group was founded by former Public Relations agency owner Jackie Maxted in 1999.

Australia, Sydney

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Kelsey Media acquire Outdoor Fitness from Bauer Media

The Outdoor Fitness editorial staff have transferred to Kelsey. They will be based at Kelsey’s Peterborough office. The Editor is Jonathan Manning, the Deputy Editor Marc Abbott and the Art Editor is Mark Tucker. Lauren George will manage the ad sales operation in conjunction with her existing title, Running fitness, based out of the Cudham office.

UK, Peterborough, Cambridgeshire

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Bauer Media announces full ownership of OK! Magazine in Australia and New Zealand

bauer mediaBauer Media has acquired the remaining 50% of the weekly title, OK!, from its joint venture partner, Northern and Shell.

As well as buying out the second half of OK! Australia, Bauer Media will now own 100% of the OK! magazine brand in Australia and New Zealand.

Matthew Stanton, Bauer Media CEO, said, “This investment in OK!, in Australia and New Zealand, once again demonstrates our commitment to the market and the long-term viability of this popular global brand. OK! is a key brand in our publishing portfolio and we look forward to taking the title to the next level, with further investment in a number of publishing initiatives across multi-platforms.”

Paul Ashford, Group Editorial Director Northern and Shell, said, “We are happy to have concluded an agreement that will allow Bauer northern & shellMedia to take OK! magazine forward in Australia where they now have a strong local operation, and we thank everyone who has worked to create OK!’s amazing Australian success story as part of the worldwide OK! family (currently reaching over 23 million readers across the globe).”

OK! was launched in Australia by Northern and Shell in 2004 with 50% of the title acquired by Bauer Media in 2007. The magazine’s circulation has fallen from 140,000 in 2007 to 90,000 in December 2012.

Two years ago Northern & Shell sold the US edition of OK! to American Media. Northern & Shell continues to own the UK edition of OK!

UK, London & Australia, Sydney

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