Reed Exhibitions to acquire Mack Brooks Exhibitions

Reed ExhibitionsReed Exhibitions, a division of the RELX Group, has agreed to acquire Mack Brooks Exhibitions, adding a major line-up of industry-leading brands to Reed’s global portfolio. The terms of the transaction were not disclosed.

Mack Brooks Exhibitions was established in 1965 and features more than 30 B2B events in 14 countries, including Germany and the UK, serving nine industry sectors. Flagship brands include EuroBLECH (sheet metal working technology); inter airport (airport infrastructure and technology); Fastener Fair (fastener and fixing technology); Chemspec (fine and speciality chemicals); RAILTEX (rail infrastructure and technology); ICE Europe (paper, film and foil converting); CCE (manufacturing and converting corrugated and cartonboard); PSE Europe (plastics) and InPrint (print technology for industrial manufacturing).

A broad programme of geo-cloning has successfully positioned many of these brands and related adjacencies outside Germany and the UK to include a presence today in countries including France, Italy, the United States, Mexico, China, Singapore, Thailand, India and Turkey.

Chet Burchett, CEO of Reed Exhibitions, said, “Mack Brooks is widely recognised as a market leading exhibitions organiser and bringing these shows together with Reed Exhibitions’ own strengths in delivering customer value and innovation represents an exceptional opportunity, For customers, we will be able to add value through capabilities such as our International Sales Group, innovative digital tools and increasingly sophisticated customer matchmaking programmes. For employees, Reed Exhibitions will provide exciting new opportunities. The acquisition is in line with our organic growth driven strategy, supported by acquisitions of targeted show portfolios that are natural additions to our existing business.”

UK, London & St. Albans

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UBM acquires four tradeshows



UBM plc has acquired outright, or majority equity stakes in, the following four tradeshows for a total cash consideration of £19.4m and deferred consideration of up to £4.4m. In 2011 these tradeshows generated aggregate revenues of approximately £8.5m:

  • Malaysian International Furniture Fair (MIFF)
  • China International Exhibition & Symposium on Dental Equipment, Technology & Products (DenTech China)
  • Renewable Energy India Expo
  • Airport Cities Exhibition & Conference (ACE)

Malaysian International Furniture Fair – UBM plc has acquired outright the MIFF exhibition on behalf of UBM Asia from its private owners. Founded in 1995, MIFF is an export-oriented furniture tradeshow which is held annually in Kuala Lumpur. The exhibition focuses on office furniture, home furniture and wood furniture, alongside fittings to furnishing materials. The acquisition of MIFF enhances UBM’s strong position in the furniture exhibition market, complementing Furniture China in Shanghai, the Index fairs in India and Interiors in the UK. Over 400 exhibitors attended the 2011 MIFF event, occupying over 30,000 net square metres and attracting over 20,000 visitors, more than 40% of whom were from overseas. MIFF’s founder will remain with the business following its acquisition, together with a further 16 employees. In 2011 the event generated revenues of approximately RM 20m (£4.1m). The business’s gross assets as at 30 November 2011 were £5.4m.

DenTech China – UBM plc has signed an agreement to acquire a 70% equity stake in Shanghai UBM ShowStar Exhibition Co. Ltd., a newly formed joint venture which owns DenTech China, China’s leading dental industry exhibition, from its private owners. The fifteenth edition of Dentech was held in October 2011 in Shanghai. The event attracted over 500 exhibitors, who occupied approximately 12,000 net square metres. The event drew 65,000 visitors, primarily dental professionals, approximately 10% of whom came from overseas. A symposium was held alongside the exhibition, attracting over 2,600 delegates. Based in Shanghai, the business employs five staff. In 2011 the business generated revenues of approximately £2.3m. The business’s gross assets as at 31 August 2011 were £2.3m. The transaction is subject to regulatory approval and is expected to close within the next month.

Renewable Energy India – UBM plc has signed an agreement to acquire the Renewable Energy India exhibition – India’s leading event in this sector – from the Exhibitions India Group on behalf of UBM Asia. Launched in 2006, Renewable Energy India is an annual exhibition which focuses on non-depleting and environmentally-friendly renewable energy sources such as solar (65% of exhibitors), wind (30% of exhibitors), biomass, hydro, co-generation and geothermal. The 2011 show was held in August in New Delhi, attracting 527 exhibitors from 33 countries and occupying over 10,000 net square metres, with over 14,000 trade visitors and conference delegates. UBM stages similar events in Bangkok and

Kuala Lumpur: Renewable Energy Asia is held in co-operation with the Ministry of Energy of Thailand, attracting visitors from across the ASEAN region; the Green Energy exhibition in Kuala Lumpur is hosted by Tenaga Nasional, the largest power company in South East Asia. Renewable Energy India’s founder will remain with the business as a consultant for a period of three years, together with four employees based in New Delhi. In 2011 Renewable Energy India generated revenues of approximately £1.4m. As at 12 December 2011 the business’s gross assets of the acquired business were £0.1m. (See also separate DigiNet article on this acquisition here).

Airport Cities Expo – UBM plc has acquired Insight Media Limited, which owns the Airport Cities World Exhibition & Conference, from its private owners on behalf of UBM Aviation. UBM acquired 25% of Insight Media Limited in August 2010 as part of its acquisition of the Route Development Group. This transaction brings the remaining 75% of the company’s equity into UBM ownership. ACE is a peripatetic annual event which focuses on airport commercial activities and land use, the development of Airport Cities and the associated urban planning issues. The 2011 event was held in Memphis, TN and attracted over 600 delegates, 50 exhibitors and 32 sponsors. The 2012 event will take place in Denver on 25-27 April. The event’s Managing Director and team of four staff will join UBM Aviation as employees. In 2011 the event generated revenues of approximately £0.7m. As at 31 August 2011 the gross assets of the acquired business were £0.1m.

These acquisitions are expected to exceed UBM’s cost of capital criterion in the first full year of ownership.

David Levin, Chief Executive Officer of UBM plc said: “These acquisitions build on our well-established strategy of acquiring strong events that serve structurally growing markets and communities, and particularly events which operate in growth economies. We see attractive growth prospects for each of these events and look forward to those prospects being enhanced as they join the UBM family of events.”

UK, London & Malaysia, Kuala Lumpur & China, Shanghai & India, New Delhi & USA, Denver, CO