Reply.com completes acquisition of MerchantCircle Acquisition

Reply! Inc., a marketplace for the acquisition of locally-targeted consumer traffic, has completed the acquisition of MerchantCircle, the largest online network of local business owners in the USA. Reply! has acquired MerchantCircle for about $60 million in cash and stock.

“We are pleased to have closed the MerchantCircle acquisition so quickly and we are excited to welcome MerchantCircle’s highly talented team into the Reply! family,” said Reply! founder and CEO Payam Zamani. “We believe the addition of MerchantCircle creates a perfect complement to our platform of locally-targeted online marketing solutions and will allow us to transform the way millions of merchants connect to consumers.”

Zamani is now the CEO of the combined company, called Reply! Inc.,

USA, San Ramon, CA

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