Expedia to acquire majority of trivago

expediaExpedia is to acquire a 61.6% equity position in trivago, a metasearch company headquartered in Germany, for  €477 million including €434 million in cash as well as €43 million in Expedia  stock.

“The trivago team built one of the largest, fastest growing and most well known travel sites in Europe conducting more than 100 million hotel searches annually through a culture focused on developing great products, building a strong brand and promoting partners’ businesses. These attributes closely align with our Expedia, Inc. strategy and values and we are thrilled to have them join our portfolio,” said Dara Khosrowshahi , Expedia, Inc. President and Chief Executive Officer.

Founded seven years ago, trivago quickly grew into a consumer champion for hotel accommodation featuring comprehensive search results from over 600,000 hotels across over 140 booking sites in over 30 countries in 23 languages. Through its primarily cost-per-click revenue model, trivago profitably doubled revenue each year since 2008 and currently expects to deliver approximately €100 million in net revenue for 2012.

The deal is anticipated to close during the first half of 2013. Post close, the trivago co-founders and management team will continue to operate independently based out of trivago’s headquarters in Dusseldorf, Germany.

USA, Bellevue, WA & Germany, Dusseldorf

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TripAdvisor, has acquired Wanderfly, a travel recommendation search engine. Terms of the deal were not disclosed.

“The Wanderfly team understands the value in social travel planning,” said Steve Kaufer , co-founder and CEO TripAdvisor. “They’re a great asset as we continue our developments in this area and I am delighted to welcome them to TripAdvisor.”

USA, Newton, MA


Scripps Networks Interactive is acquiring Travel Channel International for £65M

Scripps Networks Interactive  is acquiring Travel Channel International Limited (TCI), an independent company headquartered in the United Kingdom that distributes the Travel Channel brand in 20 languages across Europe, Africa, Middle East and Asia Pacific regions.

The company produces and commissions original travel programming for distribution in 91 countries.

Scripps Networks Interactive will pay £65 million to acquire TCI. The transaction is expected to be completed in the second quarter of 2012 pending regulatory approval.

“We are looking forward to integrating Travel Channel International into Scripps Networks Interactive’s portfolio of popular lifestyle networks,” said Kenneth W. Lowe, chairman, president and chief executive officer of Scripps Networks Interactive. “TCI brings unique value to us as we establish our brands in the global media marketplace. We’re enthusiastic about sharing our lifestyle programming expertise internationally, engaging a new set of passionate media consumers overseas, and increasing our footprint in Europe and Asia, building on the solid foundation we’ve established for the continued international growth of our brands.”

Formed in 2004, TCI has affiliate agreements with approximately 850 distributors. The company’s 46 full-time employees in London will join Scripps Networks Interactive at the completion of the transaction.

USA, Cincinnati, OH & UK, London

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