Incisive Media acquires The Financial Services Forum

Incisive MediaIncisive Media has acquired The Financial Services Forum Limited, the membership community for marketing professionals across the financial services industry. The terms of the transaction were not disclosed.

The FSF is a membership organisation for marketers working at all levels of seniority across the sector. Members are supported with more than 60 strategic financial services marketing events every year, covering all sectors and marketing disciplines, an online knowledge centre, a broad range of email newsletters, awards ceremonies and summits. The Forum includes members from more than 150 banks, insurers, asset and wealth managers, mortgage lenders and fintech businesses.

Founded in 1998 by Anthony Thomson, financial services marketing veteran and founding chairman of Atom Bank and Metro Bank, the forum has grown steadily under the management of David Cowan (managing director) and Richard Nolan (operations director) to become the pre-eminent membership organisation for marketers in the UK financial services sector.

The acquisition will support the management of the Forum as they continue to grow the scope of services for members as well as broaden the membership base within the sector by accessing a larger, well-resourced event management and digital infrastructure and expert editorially-led thought leadership.

Jonathon Whiteley, CEO of Incisive Media, said, “As a leading financial media business and practitioner member of the Forum, we have long admired the work of the FSF for creating a platform for knowledge sharing, networking and thought leadership. We look forward to working closely with David and his team to support the growth of the Forum for the benefit of members”.

UK, London

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Freeman acquires Info Salons

FreemanBrand experience company Freeman has acquired digital technology company Info Salons, a leading provider of registration and attendee database management solutions. The terms of the transaction were not disclosed.

With the acquisition, Freeman will benefit from Info Salons’ nearly 30 years of experience in the industry and its event technology solutions which aim to improve online and on-site registration processes and unlock attendee data and sales leads for show organizers. Going forward, Info Salons applications and tools will be fully integrated into the digital solutions offered by Freeman.

Richard Maranville, chief digital officer at Freeman, said, “We’re always looking for ways to simplify the event and show planning processes for our clients; and investing in leading digital technologies enables us to provide the robust capabilities show organizers need to thrive in the ever-evolving events industry. With the integration of Info Salons’ digital tools into our event management offerings, we’ll be better equipped to help our clients get the most out of their attendee data.”

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