eBay has acquired 2dehands.be and 2ememain.be, online classifieds sites in Belgium. 2dehands.be and 2ememain.be have 5.5 million unique visitors coming to the sites each month. The sites will join the eBay Classifieds Group. The terms of the deal were not disclosed.
According to the ebay blog, “eBay Classifieds Group understands the importance of a local classifieds presence and offering, fitting the needs of the Belgian consumer. The 2dehands.be and 2ememain.be sites will continue to be run by local teams who understand the nuances of the local culture.”
It continues, “eBay Classifieds Group will invest in the further development of the local Belgian businesses, enhancing the platforms to be faster and more intuitive for users. Furthermore, given eBay’s expertise in creating leading mobile platforms and the enormous potential for mobile growth for 2dehands.be and 2ememain.be, the development of innovative mobile technologies is a priority for the business.”
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