Apple has acquired the music recognition app Shazam, expanding its existing music offerings. Details of the transaction were not disclosed.
Launched in 1999, Shazam is an app that captures a clip of music that is playing. The clip is matched with a large database to return a matching result which can then be downloaded, currently from Spotify but in the future users could be directed to Apple Music instead. With a reported over one billion downloads to date, Shazam also has visual recognition capabilities which let users identify any TV show, film or advert by listening to an audio clip or a visual fragment.
Apple released a statement saying “Since the launch of the App Store, Shazam has consistently ranked as one of the most popular apps for iOS. Apple Music and Shazam are a natural fit, sharing a passion for music discovery and delivering great music experiences to our users.”
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