Are CNN about to buy Mashable?

It is being reported that CNN are in advanced talks to buy Mashable for up to $200M.

Mashable describes itself as the largest independent news source dedicated to covering digital culture, social media and technology. It stories are syndicated to publications including ABC News, CNN, Metro, USA Today and Yahoo! News.

Mashable was founded by Pete Cashmore in 2005 in Banchory, Aberdeenshire, Scotland, supposedly from his bedroom as “something to do without getting out of bed”. Mashable is now headquartered in New York City, with an office in San Francisco and has more than 40 staff across the United States, United Kingdom and in Eastern Europe.

Last August CNN bought Zite, a news app for the iPad that gives users a personalised magazine-like experience, for up to £16million.

Other reporting

Related articles:

CNN acquires Zite Posted on September 5, 2011

USA, New York, NY & Scotland, Aberdeenshire

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