Tarsus Group plc acquires South Beach Symposium

TarsusTarsus Group plc, the business-to-business media group, is to acquire 100% of the assets of the South Beach Symposium from SBS Medical Education LLC for $6.4 million. $5.5 million is payable on completion and deferred payments made to be made through to 2018 of US$0.9 million. For the year ended 31 December 2013, the SBS assets recorded unaudited profit before tax of approximately US$0.8 million.

SBS is an educational event for Dermatologists, Plastic Surgeons and other physicians. It takes place annually in Miami and the next edition will be held in February 2015. Founder Mark Nestor, M.D., Ph.D. will continue to lead SBS after its acquisition and is contracted through to the 2017 event.

The Acquisition also includes the purchase of SBS’s planned online education business “Dermatology Education Online” which will take both the existing medical education content of the event as well as new educational and promotional material and make it available to a wider audience online. Consideration for the online education business is payable in 2018 with reference to the profits of that business in 2017. The maximum consideration for the SBS online education business is set at US$20 million.

Earlier this year Tarsus acquired the Cardiometabolic Health Congress, a cardiovascular-focused event which takes place annually in Boston.

Douglas Emslie, Tarsus Group Managing Director, said: “The acquisition of SBS is another key step in the transitioning of the Group’s medical business and the implementation of the “Quickening the Pace” strategy. As we focus on taking preventative medicine into the mainstream medical market, the acquisition of SBS compliments the launch of MMI and the earlier acquisition of CMHC. These initiatives will accelerate our progress and provide a strong platform for growth”.

UK, London & USA, Miami, FL

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Tarsus Group acquires HealthScienceMedia in the US and 60% of SADA Uzmanlik Fuarlari in Turkey

TarsusTarsus Group, the business-to-business media group, has acquired 100% of the assets of HealthScienceMedia in the US for approximately £8.5 million and 60% of SADA Uzmanlik Fuarlari A.S. in Turkey for up to £5.6 million.

HealthScienceMedia (HSM)cmhc_logo

The principal asset being acquired from HSM is the Cardiometabolic Health Congress, the largest US event focused on the cardiometabolic field. It is an annual congress which began in 2006 and is held over three days each October in Boston. CMHC’s 2012 delegates comprised approximately 1,500 practising clinicians.

The unaudited profits attributable to the assets being acquired in the twelve months to 31 December 2012 were $2 million on revenues of $3.5 million and the gross assets being acquired amount to approximately $0.5 million. HSM is owned by Alex Teperman, who will remain with the business on a consultancy basis.

Tarsus is acquiring the assets of HSM for $14 million of which $10 million is payable in cash on completion with the balance payable in two equal cash payments after the 2014 and 2015 Cardio events respectively.

SADA Uzmanlik Fuarlari A.S. (SADA)komatetec

Established in 1967 and based in Ankara, SADA organises a single event – Komatek – which was first held in 1991. This biennial (odd years) show is Turkey’s largest trade exhibition for construction equipment and related products. The last edition was held in May 2013 at the Ataturk Centre in Ankara with combined indoor and outdoor net space of 53,200m2. Over 400 exhibitor companies were present and visitor numbers, at approximately 35,000, were 9% higher than the 2011 event.

Komatek is the largest construction equipment exhibition in Turkey and one of the largest events in Europe. With $1 trillion worth of major construction and investment projects expected to be completed in Turkey between now and 2023, the Group expects strong growth in Turkey’s construction market over that timeframe.

Unaudited revenues at Komatek in 2013 were TL3.3 million (approximately £0.9 million). Tarsus will pay an initial TL5.0 million (approximately £1.4 million) on completion and two additional payments contingent on the profit performance of the 2015 and 2017 events. The total consideration for 60% of SADA is capped at TL20 million (approximately £5.6m). SADA’s management team will continue to run the business post-acquisition.

Douglas Emslie, Tarsus Group Managing Director, said, “The two acquisitions are further steps in the execution of our “Quickening the Pace” strategy. Both are exciting events in markets where we have established a strong presence and which we believe are likely to show further growth. Our focus will be on the effective integration of both businesses as cornerstones of our future organic growth. Cardio will bring greater access to the important US market for our wider medical division and Komatek delivers critical mass to our construction events in Turkey and Indonesia.”

UK, London & USA, Boston & Turkey, Ankara

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Tarsus Group plc – acquisitions in China and Turkey – disposal in France

TarsusTarsus Group, the international business-to-business media group, has ended the year strongly with like-for-like organic revenue growth up by approximately 11%. Tarsus has also made new acquisitions in China and Turkey and agreed to dispose of up to 18% of the Group’s French business.

China – SIUF acquisition

The Group is to acquire 50% of the China (Shenzhen) International Brand Underwear Fair (“SIUF”) from Mr Zhang Fengwei and associates. SIUF was launched in 2006 and has become a leading show in the Asian Pacific market for underwear garments. It is an annual event, held in May at the Shenzhen Exhibition and Conference Centre in Southern China. The show comprised 15,900 square metres (net) of space in 2013 and Tarsus expects it to continue its track record of growth in 2014.

To date, SIUF’s core business has focused on domestic brands but going forward will seek to internationalise the exhibitor range as well as launch a new sourcing event for lingerie manufacturers. Mr Zhang Fengwei and associates will continue to manage the business post acquisition.

The consideration will be met from Tarsus’ existing cash resources and bank debt facilities. The acquisition is conditional on Chinese regulatory approvals and is expected to complete in the next few months.

Turkey – IFO minority interest acquisition

The Group acquired the outstanding 25% of the issued share capital of Istanbul based IFO not already owned by Tarsus in December 2013 from Mr Selahattin Durak, who will become an advisor to the Group. The Group purchased the initial 75% in June 2011.

IFO is one of the leading exhibition businesses in Turkey whose three events are Asansor (Lifts), REW Istanbul (Recycling and Waste Management) and Sign Istanbul (Outdoor Advertising and Visual Communications). The consideration will be met from Tarsus’ existing cash resources and bank debt facilities.


The Group has agreed to sell up to 18% of its French business to Romuald Gadrat, the incumbent Managing Director of the division, who will continue to run the business going forward.

Douglas Emslie, Tarsus Group Managing Director, said:

“These transactions are another key step in the execution of our “Quickening the Pace” strategy.

“We are delighted to add SIUF, a market leading exhibition to our portfolio. China is an important market for us and this acquisition fits with our “Quickening the Pace” strategy as well as providing synergies with our Off-Price shows in the US. This acquisition will consolidate our position in this fast growth market.

“IFO was Tarsus’s first purchase in Turkey and we have been very pleased with its performance since then, so we are delighted to acquire the remaining 25% stake in the business.”

The Group expects to announce its final results for the year ended 31 December 2013 during the week commencing 3 March 2014.

UK, London & China, Shenzhen & Turkey, Istanbul & France, Paris

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Tarsus Group – Mexico Acquisition

TarsusTarsus Group is to acquire a 50% interest in a company that owns two major exhibitions in Mexico from E.J. Krause & Associates (“EJK”) to establish a joint venture with EJK.

EJK was founded in 1984 and is one of the largest privately held exhibition companies in the world. Headquartered in the US EJK has offices on three continents and produces over 80 events in 16 different industries.

The JV owns two events held in Mexico:

  • Plastimagen (2013: 17,400 net sqm), a leading exhibition in Mexico for the plastics industry, focussing on plastics processing and ancillary equipment, attracting engineering and production professionals from plastics processing, packaging and manufacturing companies. It is run on an 18 month cycle with the next edition scheduled to be held in November 2014; and
  • Expo Manufactura (2013: 4,300 net sqm), a metalworking/manufacturing exhibition, featuring machine tools, assembly technology, fabricating, software, coil winding and welding technologies.   Visitors include production and engineering professionals from across a wide spectrum of Mexican manufacturing industries. The show takes place annually, with the next edition due to be held in March 2014.

The JV provides the Group with an important hub in the growing Mexican exhibition market and it will be one of the top three largest international exhibition companies in Mexico. Under the terms of the Acquisition EJK will continue to manage the events post Acquisition.

The JV will also provide a platform for Tarsus to launch new exhibitions in Mexico, primarily drawing on Tarsus’s existing major brands. Concurrently Tarsus has agreed to collaborate with EJK by launching replications of existing EJK brands into territories in which Tarsus has a suitable launch platform.

The first of these will be in Indonesia where the Group has agreed with EJK to launch an edition of EXPO COMM in Jakarta. EXPO COMM is an ICT exhibition with a global schedule of events in Latin America, Europe, and Asia. It covers telecommunications, broadband, wireless 3G/4G, unified communications and network infrastructure. The first event is scheduled to be held in November 2014.

Douglas Emslie, Tarsus Group Managing Director, said:

“Mexico is a large and fast-growing market that has close trading ties with the US. The Mexican exhibition market is highly fragmented at present and offers exciting potential for growth.

“This agreement with EJ Krause enables Tarsus to acquire a stake in two leading events in Mexico – Plastimagen and Expo Manufactura. The joint venture fits our aim to  quicken the pace of our earnings by investing in quality assets in high growth markets.

“I am excited by the opportunity to work with EJ Krause to launch collaborative replications of Tarsus’ brands in Mexico and EJ Krause’s brands in emerging markets where Tarsus has an established footprint, initially  with an edition of EXPO COMM in Indonesia.”

UK, London & USA, Bethesda, MD & Mexico, Col. Del Valle

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