Briefing Media, the agribusiness media and information company backed by Lyceum Capital, has announced a strategic investment in Urner Barry Publications Inc. The terms of the deal were not disclosed.
Urner Barry is a business publisher specialising in the reporting of market news and quotations to clients in the poultry, egg, meat, seafood and related segments of the food industry through a variety of print and non-print media. Urner Barry can trace its roots back to 1858 when Benjamin Urner, a New York printer, publishing the Producers’ Price-Current market report—later to be known as the Urner Barry’s Price-Current.
This is the second add-on for Briefing Media since Lyceum invested in the business in 2015. It follows the acquisition of Toulouse-based Global Data Systems in June 2016.
Commenting on the deal Briefing Media’s CEO, Neil Thackray said “Urner Barry has a strong heritage, and has been relied on by generations of agribusiness professionals to provide the information they need to run their businesses. Our strategic partnership will be hugely valuable for both companies and we look forward to cementing our position as the leading global provider of agricultural information.”
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