Global mobile and digital technology business Mobile Interactive Group (MIG) has acquired global micropayments business Zaypay. Details of the deal were not disclosed, though it was announced as an all cash sum.
Based in the Netherlands, Zaypay is a profitable mobile micropayments business that launched in 2006. To date the business has provided secure micropayment solutions to several hundred global customers.
Barry Houlihan, CEO and Founder, MIG commented “MIG’s vision for Zaypay is to build a one stop shop for online and mobile monetisation solutions to merchants, online billing providers and developers globally. We understand that developers are driving our industry now and Zaypay is a platform that has been built by developers, for developers – Our aim is to build stronger relationships specifically with the developer community, to provide developers with a frictionless payment system that’s tailored to their platforms and to further understand and support their requirements around monetisation on an international scale.”
MIG will continue to operate Zaypay as a standalone business.
In June 2010, MIG acquired mobile marketing and CRM provider Piri Limited and in February 2011 announced the acquisition of mobile technology, services and marketing company Golden Bytes International B.V. (GB).
UK, London & Netherlands, Amsterdam