24MAS acquires mobile applications and service provider Selatra

Mobile advertising and applications business 24MAS has acquired Irish mobile service provider Selatra. From its headquarters in Cork, Selatra operates in 55 countries and has over 9 years of experience delivering mobile content and fully managed operator services.

“We are thrilled by this new partnership between the Selatra team and the 24MAS group. We are now able to offer our partners the full solution of advertising and premium content solutions, whilst allowing app developers to deal simply with one company and earn additional revenues through our networks – submit once and deliver to all, ads or apps. We feel that we are in a unique position to exploit the booming mobile markets in the coming years with distributions rights, unmatched global reach, application hosting and managed service solutions covering everything from monitoring, reporting and billing. By adding on great titles to our app portfolio we will soon also have a collection of some of the best mobile apps on the market,” says Tero Turunen, CEO 24MAS.

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