Constant Contact has acquired privately held NutshellMail. the terms of the deal were not disclosed.
NutshellMail is a free service that makes it easy to monitor, manage and interact with friends, fans and customers through social media. It works by collecting and organizing the latest messages and activity from social networks — including Twitter?, Facebook and LinkedIn — into an interactive email snapshot that is delivered directly to your email inbox. Users can customize the content they want to track, add search terms, and choose how frequently they want to receive email updates. Signing up for a NutshellMail11 account takes just a few minutes, and the time savings start right away.
With NutshellMail, users can easily monitor and interact with social networks all in one place, including posting updates right from their email inbox. The free service helps busy professionals keep track of critical conversations about their company and the competition, and keeps them informed about what their customers are talking about — all from the place where they spend most of their online time.
“We started NutshellMail to help solve the problem of social network overload. As part of the Constant Contact family, we’re going to help some of the busiest people on the planet, small business owners, turn what might seem like social media chaos into a smart marketing tool for growing their business. It’s like a DVR for your social networking activity,” said Mark Schmulen, co-founder of NutshellMail.
Location: USA, Waltham, MA
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