Poken raises $1.8 million

Swiss businees Poken, a business that describes itself as bridging online and real world social networking, has received a strategic investment from Swisscom Ventures, the corporate venture arm of Swisscom AG – Switzerland’s leading telecom operator. Swisscom is participating in a $1.8 million round, and will be represented on Poken’s Board of Directors by Dominique Mégret, Head of Swisscom Ventures, a seasoned executive and entrepreneur.

Poken is helping customers build solutions for bridging the gap between online and offline social networking needs. The new pokenEVENT service offering is gaining significant traction in the events and corporate networking space — helping customers such as Adobe, BMW, IBM, Microsoft and Tempo Music host powerful networking events. In addition, event organizers such as PublicisLive — host of the World Economic Forum — have also used the pokenEVENT networking platform to help reduce the clutter of business cards and streamline the process for distributing digital materials at their events.

“Over the last 6 months Poken has narrowed its focus and is building a world-class suite of hardware and software solutions to meet the needs of the events and corporate networking space” said Stephane Doutriaux, CEO of Poken. “We believe Swisscom can add considerable fuel to our growth, as well as provide assistance in working with leading event organizers and corporate partners. This is a significant partnership for Poken, our customers, and our network of resellers.”

Location: Switzerland, Lausanne

Ref: F231109-454

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