Fidelity Growth Partners Europe a pan-European venture and growth equity investor has used part of its new £100 million European fund to invest in InnoGames, a developer and publisher of free-to-play online games. Fidelity now own a minority stake in the company, but the size and price of the stake was not disclosed. Fidelity will provide advice and access to its partnership network to help InnoGames expand globally. InnoGames currently has almost 50 million registered players across the globe playing successful titles such as Tribal Wars, The West, and Grepolis.
InnoGames’ titles do not require any additional software; all that is needed is an internet connection and a browser. The games are free to play with the players opting to purchase
various in-game advantages and virtual goods. These types of games are growing in popularity over the world. According to DFC Intelligence, an expert video game and entertainment industry research company, this market is estimated at US$1.8 billion in 2010 with a 25% compounded annual growth rate expected over the next five years.
The three co-founders of InnoGames, Eike and Hendrik Klindworth along with Michael Zillmer, will continue to manage the company, along with the recent addition of Sven Ossenbrueggen as chief financial officer, who was formerly CEO of Gamigo. Davor Hebel of FGPE will sit on the supervisory board, providing counsel and access to substantial resources.
InnoGames was advised by the M&A advisory company Corporate Finance Partners on this investment.
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