American multinational media conglomerate Viacom has acquired VidCon, host of the world’s largest multi-day conference for the global online community.
With more than 30,000 attendees and 80-plus sponsors (including, for many years, Viacom), at its flagship Anaheim event, VidCon has become the largest multi-day conference of its kind and cemented itself as a leading event for the worldwide online video community. And while VidCon has already carried this momentum into events in Amsterdam and Melbourne, Viacom’s global network of platforms and properties give it the resources to further increase that reach both internationally and within the United States.
Jason Jordan, Viacom executive vice president of Multiplatform Strategy and Operations, said, “VidCon has become the foremost gathering place for the passionate online video community, and the access to talent, experts and education that VidCon provides for attendees is unparalleled. We’re excited to partner with the team to help achieve their vision and expand VidCon’s reach around the world while maintaining the grassroots energy and authenticity that makes the experience so unique and special to so many.”
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