Interbrand acquires HMKM.

INTERBRANDBrand consultancy Interbrand has acquired retail design consultancy HMKM. The terms of the deal were not disclosed.

HMKM specialises in creating high-end, multidimensional retail environments for clients such as Selfridges, Galeries Lafayette, Nike, Breuninger and Bloomingdale’s.

“Retail brand experiences continue to evolve at a rapid pace,” said Jez Frampton, Global Chief hmkmExecutive Officer of Interbrand. “While physical stores will remain an essential point of access for the brand, those retailers that strategically integrate digital touchpoints will have the potential to revolutionize the brand experience. HMKM’s expertise in delivering holistic retail concepts, combined with Interbrand’s creative and strategic thinking, will bring tremendous value to our clients, creating richer and more engaging experiences seamlessly across channels and environments.”

UK, London

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