Oktogo acquires Travel.ru

logo-oktogoOktogo, the company operating Russia’s major hotel e-commerce business, Oktogo.ru, has acquired Travel.ru, a Russian online travel portal. Founded in 1998, Travel.ru is a well-known brand in Russia, serving  travel content, both editorial and user-generated to Russian travellers. The terms of the deal were not disclosed.

travelru“Combined audience of Travel.ru and Oktogo.ru of 3 million unique monthly visitors makes it by far the largest online travel destination serving independent travelers in Russia,” says Marina Kolesnik, co-founder and CEO of Oktogo.ru. “We will further enhance the Oktogo.ru hotel product with unique content from Travel.ru and leverage our hotel product to better serve the loyal audience of Travel.ru. As a result, we will be able to deliver a unique service to customers at different stages of decision making cycle – from those who gather information and search to those who shop and buy travel product.”

Russia, St Petersburg


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