Social media marketing and branded content agency Big Fuel Communications has acquired Apex Exposure, a Brooklyn-based digital marketing firm.
Founded by Ben Luntz and Josh Scheiner, Apex Exposure provided clients with innovative digital content for both traditional and social-media based outlets. Apex works with various clients including representatives from Warner Music, Nike, and Target.
Both Mr. Luntz and Mr. Scheiner join Big Fuel as Group Directors of the Distribution Group, and will manage 20 individuals from both Apex and Big Fuel. The six full-time employees at Apex have all taken positions with Big Fuel.
“By acquiring Apex, we can leverage its relationships and contacts in its distribution network, further cementing our status as the top social media agency,” said Mr. Bond. “Ben and Josh will play an integral role in Big Fuel’s continued success by providing the industry knowledge to help build a robust distribution network. The Big Fuel Network also aligns closely with the value proposition of earned media originating from Apex.”
USA, New York, NY