Travel Leaders Group has acquired Vacation.com from Amadeus Americas. Vacation.com is North America’s largest vacation and cruise selling network in terms of locations with more than 5,100 travel agencies throughout the United States and Canada. Travel Leaders Group has total travel sales in excess of $6 billion, and owns well-known agency brands such as Travel Leaders, Tzell, Results! Travel, Nexion, Cruise Holidays and Cruise Specialists.
Travel Leaders Group CEO Barry Liben said that Alexandria (VA)-based Vacation.com will continue to operate as a stand-alone division led by its President Steve Tracas. Tracas will report directly to Liben. Vacation.com is the product of the 1998 acquisition and consolidation of 10 leading travel agency marketing organizations.
“Vacation.com brings excellent quality agencies, increased size and significant buying opportunities to Travel Leaders Group,” explained Michael Batt, Chair and Founder of Travel Leaders Group. “We exist solely to improve the operations and profitability of traditional travel agencies and agents and there is no question in my mind that by bringing together almost one third of North America’s agencies under one umbrella we can do even more for each and every agency and agent working within our brands and companies. We believe this is a good day for Travel Leaders, Vacation.com and the travel agency community in general and we very much look forward to working with the management teams from both Travel Leaders and Vacation.com to continue to improve all our agencies competitiveness, operations and profitability.”
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