Hi-Media Group is considering a sale of its micropayment platform

The on-line media group Hi-Media has announced that “given the tremendous opportunities offered by the e-payment market dynamism, it has asked the investment bank NIBC Bank to study different possible industrial and financial partnerships with respect to its leading micropayment platform Allopass and its e-wallet Hipay.”
Hi-media, is an online media group with more than 50 million unique visitors per month on its proprietary websites. Hi-media is a large leading European player in online advertising and electronic payment. Its business model relies thus on two different sources of revenues: online advertising via its dedicated ad network Hi-media Advertising and online content monetization via its micropayment platform Allopass. The group which operates in 9 European countries, USA and Brazil employs more than 500 people. In 2009 Hi-Media achieved €206 million in sales.

France, Paris

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