Ancestry.com has agreed to acquire the Swedish family history website Genline.se. The total consideration for Genline is approximately 53 million Swedish kronor (around US$6.7 million).
Genline currently has more than 17,000 paying members with access to 26 million pages of digitized Swedish church records spanning more than 400 years from the 16th to the 20th century. 2009 reported revenue was $2.4 million. Genline trades on the Stockholm exchange AktiTorget under the ticker symbol GENL.
Ancestry.com has put online over five billion records and created nearly 17 million family trees containing 1.7 billion profiles. They have web properties directed at nine countries.
Josh Hanna, SVP and General Manager, International, Ancestry.com Inc., comments: “The Genline.se transaction, our first international acquisition, represents an exciting opportunity for Ancestry.com to access Sweden’s avid family history community and to provide Ancestry.com subscribers of Swedish heritage in the U.S. and other markets with access to important historical content.
Location: Ancestry.com – USA, Provo, UT Genline.se Sweden, Johanneshov
Ref: F231109-496
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