Online TV advertising analytics firm Ace Metrix has raised $6M

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Database Reference:  F231109-293
Business:  Ace Metrix
Location:  USA, Los Angeles, CA
Region:  North America
Business description:  Online television advertising analytics
Category: Advertising, Market research
Contact:  Steve Goldman, co-founder and CEO
Investors:  Led by Leapfrog Ventures  . Existing investors Hummer Winblad Venture Partners and Palomar Ventures also participated in the funding.
Round:  Round B
Amount raised:  $6,000,000  
Details:  Ace Metrix has raised $6.0 million in a B round of financing, led by Leapfrog Ventures. The new funds will be used to expand sales and marketing of the company’s online television advertising effectiveness measurement service.Pete Sinclair, co-director at Leapfrog Ventures, will join the board of directors of Ace Metrix.

Link:  Press Release

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